Three products for a radiant, customizable tan — without UV rays

Three products for a radiant, customizable tan — without UV rays

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Critères de choix d'une poudre visage.

Face Powder: How to Choose it Correctly?

Finishing a beauty routine with a touch of powder provides additional protection for the skin against external aggressions while concealing minor imperfections (enlarged pores, redness, spots, etc.). Depending on the texture chosen, this treatment can absorb excess sebum in oily skin as well as nourish dry skin.

Selecting your face powder based on your skin type.

Face powder behaves differently depending on the skin type and the desired effect. As a natural fixative, loose powder is generally recommended for oily skin types to achieve a matte finish. Compact powder, on the other hand, is more commonly used on dry skin for makeup touch-ups.

  • Loose powder, the ally of oily skin.

    Light, airy and sometimes translucent, loose powder mattifies the complexion, providing a subtle finish with a natural coverage. It aids in setting makeup. Typically containing targeted active ingredients such as talc, this type of powder absorbs excess sebum, thereby reducing shine throughout the day. Moreover, its "dry" texture helps counteract the sometimes shiny effect of foundation or tinted serum applied just before. Loose powder is applied with a suitable brush. Compared to pressed powders, loose powders are often more challenging to measure and apply. It is quite common to soil one's clothing during the application of this type of product.

  • The compact powder for dry skin

    Often tinted, compact powder is more recommended for dry skin. Used for touch-ups, it provides makeup and sculpts the face while offering additional coverage to pre-applied treatments. This powder is ideal for concealing minor imperfections, redness and dark circles, providing a unified and natural result.

The main criteria to consider when choosing a face powder.

  • The complexion

    Similar to foundation, face powder should be chosen according to your skin colour in order to naturally "blend" with it, without leaving any streaks. When you choose the shade of the powder, always select the one that corresponds perfectly to your skin colour. A lighter shade will give your skin a grey and ashy appearance, and a darker shade will not flatter it. Apply a bit of powder on your cheeks or jawline to find the closest shade. If you struggle to find the ideal shade, it is possible to opt for a transparent powder. For instance, our transparent loose powder is suitable for all phototypes.

  • The texture

    As previously discussed, loose powder is more suitable for combination to oily skin types as it mattifies shiny areas. However, it may potentially dry out dry skin types, who would benefit more from choosing a compact powder.

  • The coverage

    If you are looking for a covering powder, it is recommended to choose a formula that offers both opacity and colour. Oily skins using a luminous foundation should adopt a colour 1 to 3 shades lighter than this. The level of pigmentation of a powder also influences its coverage. It should be noted that the pressed versions present fewer pigmentary fillers. A tinted and fixing pigmented powder is therefore ideal for finalising your beauty routine and enjoying the perfect coverage.

  • The composition

    Avoid purchasing powders that contain oils and/or mineral waxes derived from petrochemicals. Their extraction process (refining) is harmful to the environment, and these synthetic oils provide no cosmetic benefit. Mineral substances can be identified on INCI lists by the following terms: Paraffinum Liquidum, Petrolatum, Cera Microcristallina, Ozokerite, Ceresin, Mineral Oil, words with –methicone or –siloxane, polybutene... Furthermore, we also advise you to avoid face powders containing colourants in the form of nanoparticles such as thetitanium dioxide (I.N.C.I.: CI 77891). In 2006, the International Agency for Research on Cancer (IARC) classified titanium dioxide (TiO2) in the group of substances "possibly carcinogenic to humans" (Group 2B): when inhaled, regardless of the particle size (nano or not).

Discover the Typology mattifying loose powder.

Comprised of 97% natural origin ingredients, our translucent mattifying loose powder specifically targets shiny and oily skin. A true hybrid product between skincare and makeup, it contains the following active ingredients.

  • Zinc PCA (1%): This element significantly reduces sebum secretion. Paired with L-Pyrrolidone Carboxylic Acid, zinc promotes cellular differentiation and strengthens the skin's barrier function to protect it from future outbreaks.

  • Hyaluronic Acid (0.1%): This hygroscopic compound can hold up to a thousand times its weight in water, making it a potent skincare ingredient for instant hydration.

For a polished finish, opt for a special loose powder brush or a fabric puff. Gather a sufficient amount of product, lightly tapping it on the back of your hand. Then, apply it to your face, focusing on the T-zone: forehead, nose and chin.

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