Tinted lip balm, lifting cream-shadow for eyelids, tinted serum, tinted concealer, lash boosting mascara... Hybrid skincare products are highly favoured. Half makeup, half skincare: these products prioritise short and clean formulas, and also allow for a natural finish. Here's an overview of this new beauty trend.
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2-in-1 Cosmetics.
The essence of beauty routines with fewer products used.
Emerging in the early 2000s, the trend for 2-in-1 skincare, inspired by Korean beauty routines, quickly became widespread. These treatments, now referred to as hybrid, have become the standard in the field. Indeed, in a society where almost everyone is in a hurry, lengthy morning routines, divided into various skincare and makeup applications, are no longer suitable. As skipping them is not an option, 2-in-1 treatments have proven to be a suitable solution to shorten this essential routine without neglecting or skipping important steps. Gone are the days of juggling between a dozen treatments to address targeted issues before moving on to the application of another dozen makeup products. With 2-in-1 cosmetics and their intelligent formulation, you can halve your beauty routine and correct your skin's imperfections while enhancing it with a light makeup effect.
Skincare-makeup products with a lightweight formulation to let the skin breathe.
While make-up formulated with heavy ingredients can cause skin blemishes, such as the emergence of spots or skin dryness, 2-in-1 cosmetics aim for the opposite effect. To make the fusion of skincare and make-up possible, cosmetic laboratories had to forego incorporating ingredients that would have weighed down the formula used. The result is lightweight skincare, free from silicones and parabens. With 2-in-1 skincare, your epidermis can breathe without you having to completely give up on make-up, which tends to clog pores over time. Hydrate your skin while clarifying and unifying your complexion by opting for a tinted moisturising cream. Similarly, thanks to tinted lip balms, serving both as skincare and lipstick, say goodbye to feelings of dryness while keeping your lips colourful and luminous.
2-in-1 complexion care: hydration, protection and coverage.
Tinting and treating skin imperfections are often associated when it comes to a 2-in-1 skincare product. Rather than resorting to different treatments to respectively cleanse, moisturise, protect and correct your complexion, opt for a 2-in-1 cosmetic without compromising on effectiveness. In this category, we offer our range of Tinted Serum, natural, vegan and formulated without silicone. The available shades cover a wide spectrum of skin tones and provide a finish that is both light and natural. Beyond makeup, its 2-in-1 formula nourishes, softens and deeply hydrates your skin thanks to the active ingredients it is enriched with. Just a few drops applied to the face are enough to make a difference.
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