How does a man take care of his facial skin?

The cornerstone of any effective skincare routine, skin cleansing is particularly important for men. To be carried out every evening, this crucial step helps to remove impurities, excess sebum and pollution residues that may have accumulated on the skin's surface throughout the day. Rigorous cleansing is essential to maintain healthy skin and prevent skin problems such as blemishes. If you feel the need or if your skin is particularly oily, it is also possible to cleanse it in the morning.

Even though men's skin is relatively thick, it should not be weakened. To take care of it, it is recommended to opt for a gentle cleanser, free from alcohol derivatives or irritating sulphate surfactants, and respecting the balance of the skin barrier while effectively removing impurities. In terms of active ingredients, we recommend zinc or clay, which are astringents, and niacinamide, an anti-inflammatory. By removing impurities and preparing the skin, cleansing improves the absorption and effectiveness of subsequent products, thus ensuring healthy and radiant skin.

All skin types require hydration, even those that produce a lot of sebum, such as men's skin. Indeed, this type of skin is also prone to water loss, which disrupts the hydration balance. To limit dehydration, protect against external aggressions and, at the same time, rebalance the sebum level, it is beneficial to apply a moisturising treatment twice daily. Furthermore, well-hydrated skin is less prone to irritation, redness, and premature ageing.

We recommend that men opt for lightweight, non-greasy formulas that quickly penetrate the skin. Hydrating gels or light emulsions are often good options. As for the key ingredients in moisturisers, we find hyaluronic acid, glycerine and squalane, which help to retain water in the skin and strengthen the skin barrier. For sensitive skin, soothing active ingredients such as bisabolol, allantoin or panthenol are recommended and help to reduce irritation and inflammation.

Protecting oneself from the sun is a crucial step to take, regardless of one's gender. Indeed, it's worth remembering that UV rays, in addition to being a source of skin cancers, tend to exacerbate various skin issues (acne, rosacea, melasma...) and to accelerate the ageing process by triggering the synthesis of free radicals, species that notably act by degrading the structural protein fibres of the dermis. Incorporating sun protection into one's routine, even on cloudy days, is a simple but necessary measure to preserve the health of one's skin.

Furthermore, there are now many sunscreen formulations available, allowing everyone, even the most reluctant, to find a product that suits them. As for the necessary degree of protection, it is generally recommended to always choose an SPF 50 in summer. An SPF 30 may be sufficient in winter, unless you are going skiing. Indeed, snow can reflect up to 80% of UV rays, thereby intensifying exposure.

To refine the stratum corneum and give men's skin a glow, it is recommended to perform one or two exfoliations per week. This can be done through mechanical scrubbing (grain scrub) or chemical means (AHA, BHA, PHA...), the exfoliants help to remove dead cells accumulated on the skin surface, which prevents pore blockage and imperfections. This procedure is preferably carried out in the evening, after cleansing, due to the sensitivity it induces in the skin. Also recommended for women, exfoliation greatly benefits male skin, which is typically thicker and generally prone to higher sebum production.

Whether you choose to shave every day or sport a beard of varying thickness, this masculine feature requires certain maintenance. Indeed, in the former case, it is recommended to regularly wash your beard using specific shampoos. In addition to ensuring the cleanliness of your hair and the skin underneath, this action will allow you to have a soft and silky beard. To perfect its maintenance, we advise you to apply once or twice a week an oil or a blend of vegetable oils, such as castor oil, sunflower oil, or argan oil for example.

In the case of daily or near-daily shaving, the skin is often dry and may even exhibit irritations. Shaving is indeed a process that disrupts the hydrolipidic film and causes skin heating. To soothe the skin and rebuild the skin barrier, it is important to use a soothing and moisturising after-shave. If you are seeking naturalness, you can directly apply certain ingredients such as the shea butter or aloe vera to soften the sensitised skin.