Three products for a radiant, customizable tan — without UV rays

Three products for a radiant, customizable tan — without UV rays

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Masque capillaire : avant ou après le shampooing ?

Hair mask: before or after shampooing?

This depends on your hair type and the treatment used! Follow our advice to make the most of the benefits of a hair mask.

What is a hair mask?

A rich treatment packed with active ingredients, the hair mask is appliedonce or twice a weekand significantly influences the quality and beauty of the hair. It provides acomplementary action to shampoos and conditioners. Indeed, shampoo cleans the hair by removing impurities while providing some benefits (hydration, nutrition...) that remain light and superficial. The conditioner is mainly there to facilitate detangling, even if it can also enhance the benefits of the shampoo. However, these two products are not asactive as a hair mask whichpenetrates the hair fibres more deeply.

Hair mask: before or after shampooing?

Generally, hair masks are used after shampooing on towel-dried hair. However, they can also be applied before shampooing depending on the type of hair mask and the condition of the hair.

  • Pre-shampoo hair masks.

Masks intended for oily and/or irritated scalps are appliedbefore shampooing. In these instances, they are applied before washing the hair, on dry hair and at the roots, to cleanse or purify the scalp.

In instances where the hair is significantly damaged and brittle (due to exposure to UV rays, chlorine, sea water or hair colouring), restorative masks intended for the lengths are highly recommended before shampooing. This action provides the hair with an intense restorative treatment. The mask should be applied to dry and dirty hair for a duration of at least 30 minutes to allow the active ingredients time to penetrate the hair fibre.

  • Post-shampoo hair masks.

Although applying a mask before shampooing has many benefits, applying it after shampooing remains more common.

The hair mask provides acomplementary action to shampoos and conditioners. Indeed, the shampoo allows for the cleansing of the hair by removing impurities while offering some benefits (hydration, nutrition...) which remain light and superficial. The conditioner is primarily there to facilitate detangling, even though it can also enhance the benefits of the shampoo. However, these two products are not asactive as a hair mask whichpenetrates the hair fibres more deeply.

After washing one's hair with shampoo, the cuticles are opened and ready to receive the active ingredients of a hair mask.

Discover our hair mask.

Comprised of 98% natural-origin ingredients, our restorative hair mask works to restore the cohesion of the cuticle and fill in hair scales, thanks to the synergy of 3 natural active ingredients:

  • The biomimetic ceramides act like a cement to restructure the fibre and fill in the hair's scales.

  • The mango butter repairs and prevents the appearance of split ends and reduces breakage.

  • Theavocado oil, rich in monounsaturated fatty acids, deeply penetrates the hair

This mask is suitable for all hair types but is particularly recommended for dry, damaged and brittle hair.

A routine for healthy hair.

Maintaining healthy hair is achieved through a good hair care routine.

Following your usual wash, it is necessary to apply a conditioner in order to facilitate detangling and to provide softness, shine, and flexibility to the hair.

1 to 2 times per week, incorporate into your routine a hair mask that will be richer in active ingredients. After your shampoo, apply our repairing hair mask on towel-dried hair.

Please note : you can also use a conditioner after rinsing off the mask. However, using both treatments together could weigh down your hair.

In the event that your hair is very dry and damaged, prioritise the use of a hair mask before shampooing. Leave it on for at least 30 minutes on dry hair before washing. In addition, we recommend our nourishing shampoo formulated with a complex of biolipids, camellia oil, squalane and aloe vera. Once your hair is washed, you can apply a conditioner or re-apply the mask.

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