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Best-seller
30 ml

L31 — Gradual Self-Tanning Serum
10% DHA + Carob Pulp Extract

Provides a sun-kissed glow just six hours after application — no sun exposure required. Natural, buildable, streak-free results.

This serum can be used alone or mixed with your favorite face cream or moisturizer.

99% naturally derived.

Free delivery
starts at {value}
Complimentary gift
starts at £75
Shipped from France

This product isMade in FranceVegan93/100 Yuka ScoreFragrance-free

Anonymous
The best product I have ever tested, of course, you don't get pimples from it and it does exactly what it promises with the name. I wish they would continue to make this product forever. You will hear from me regularly now. (Because I will be ordering regularly)🤣🤣

March 26, 2025

directions

TANNED COMPLEXION

Product FAQ

FAQ

All your frequently asked questions about Gradual Self-Tanning Serum — 10% DHA + Carob Pulp Extract

What is the recommended frequency for using this product? Should it be applied daily, every few days, or weekly?

This product can be used as a treatment over several days to achieve the desired effect, with the option to reapply later to enhance results.

Can the serum be used in combination with other skincare products (e.g. serums, moisturizers, etc.)?

Exfoliating products should not be applied after using the serum to optimise performance. Exfoliation is recommended before application. There are no contraindications with other products.

Does this product have a typical self-tanning smell?

This product has no particular smell due to its natural formulation and absence of artificial fragrances.

Is the serum comedogenic?

Occlusive elements like mineral oils are excluded to prevent imperfections. A list of prohibited ingredients is available here: https://www.typology.com/carnet/blacklisted-ingredients

How should this be incorporated into a nighttime skincare routine?

Apply at night along with other serums, avoiding exfoliating products.

Does the serum stain clothes?

The serum reacts with amino acids on the skin's surface to create a tan, with no risk of transfer to clothing.

Is the serum suitable for pregnant or breast-feeding women?

The serum is not contraindicated for pregnant or breastfeeding women. If contraindicated, it will be noted in the precautions for use section. A full list of products not recommended is available here: https://www.typology.com/carnet/quels-sont-les-actifs-interdits-aux-femmes-enceintes

Does this self-tanner cause an orange tint like many others?

The skin does not turn orange. The product causes a chemical reaction with amino acids, resulting in a brown coloration.

Reviews

4.3

This product is rated 4.3 out of 5 stars. We have collected more than 998 reviews.

  • Marie-Sophie B.Verified buyer

    May 5, 2025

    Formidable

    About Gradual Self-Tanning Serum

    Bluffing, natural results. Quickly absorbed by the skin, the serum doesn't stick. The first self-tanner to create a brown, not orange, color. Leaves no trace.

    Translated from French.

  • AnonymousVerified buyer

    March 26, 2025

    The best product

    About Gradual Self-Tanning Serum

    The best product I have ever tested, of course, you don't get pimples from it and it does exactly what it promises with the name. I wish they would continue to make this product forever. You will hear from me regularly now. (Because I will be ordering regularly)🤣🤣

    Translated from German.

  • Alice T.Verified buyer

    January 31, 2025

    Incredible

    About Gradual Self-Tanning Serum

    Very effective serum, a few drops every 2 or 3 days and it gives a slightly more tanned complexion without demarcation. I love it!

    Translated from French.

  • Chloe B.Verified buyer

    January 22, 2025

    Delighted!

    About Gradual Self-Tanning Serum

    I quickly found it to be effective, giving my complexion a natural-looking tan, and I've had great feedback. The scent is discreet, the texture is quickly absorbed and it's very easy to use.

    Translated from French.

  • Capucine S.Verified buyer

    January 13, 2025

    Great product

    About Gradual Self-Tanning Serum

    I've been using this product every other day before going to bed, mixing it with my moisturizer, for less than a month now. It's a miracle, my complexion has brightened up, whereas my skin is usually very pale in winter!

    Translated from French.

  • Stephanie C.Verified buyer

    January 8, 2025

    Wonderful

    About Gradual Self-Tanning Serum

    This is an amazing product, it works wonders mixed into my hydrating cream. It gives me a wonderful sun kissed look without looking orange, even on very fair skin.

    Translated from French.

  • Andréa M.Verified buyer

    June 11, 2025

    Super product for a sun-kissed complexion!

    About Gradual Self-Tanning Serum

    I was recommended this product and I am not disappointed! I’ve lost count of how many times I’ve been complimented on my complexion. The gradual aspect allows for adjusting the finish and guarantees a natural effect.

    Translated from French.

  • CATHERINE G.Verified buyer

    June 8, 2025

    Excellent product

    About Gradual Self-Tanning Serum

    The application is very easy, leaves no streaks, has a very pleasant texture, and gives a natural effect.

    Translated from French.